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  • Authors: Mary Jane Smith (2018)

  • Fourth Edition includes: Reflects new theoretical advances with associated models to improve understanding Five completely new chapters of content essential for nursing books New exemplars linking middle range theory to advanced nursing practice New content for DNP programs Two new theories: Bureaucratic Caring and Self-Care of Chronic Illness Two articles from Advances in Nursing Science documenting a meta-perspective about middle range theory development over the decades

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  • Authors: Philip Kotler; Gary Armstrong (2018)

  • This book help students learn how to create value through customer connections and engagement In a fast-changing, increasingly digital and social marketplace, it’s more vital than ever for marketers to develop meaningful connections with their customers.Principles of Marketing helps students master today’s key marketing challenge: to create vibrant, interactive communities of consumers who make products and brands an integral part of their daily lives. To help students understand how to create value and build customer relationships, Kotler and Armstrong present fundamental marketing information within an innovative customer-value framework. Thoroughly revised to reflect the major trends impacting contemporary marketing, the 17th Edition is packed with stories illustrating how compan...

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  • Authors: Malcolm Mann (2018)

  • Destination B2 Grammar and Vocabulary là cuốn sách thiết kế giành cho những bạn chuẩn bị thi B2. Cuốn sách gồm những điểm ngữ pháp và từ vựng quan trọng cần thiết trong kỳ thi FCE với hơn 25 units đa dạng. Đặc biệt sách có kèm keys để giúp các bạn tự ôn luyện tốt.

  • Book


  • Authors: Parkin, Michael (2018)

  • Microeconomics, 13th Edition builds on the foundation of the previous edition and retains a thorough and careful presentation of the principles of economics. The text emphasizes real-world applications, the development of critical-thinking skills, diagrams renowned for their pedagogy and clarity, and path-breaking technology. As a hallmark, features in the chapter openings and endings encourage students to think critically about a news article relating to the issue, demonstrating how thinking like an economist can bring a clearer perspective and deeper understanding of today’s events.