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  • Sách/Book

  • Strategic Management of Technological Innovation ISE

    • Authors: Schilling, Melissa (2022)

  • Melissa Schilling's Strategic Management of Technological Innovation is the #1 innovation strategy text in the world. It approaches the subject of innovation management as a strategic process, and is organized to mirror the strategic management process used in most strategy textbooks, progressing from assessing the competitive dynamics of a situation to strategy formulation, to strategy implementation.
  • Sách/Book

  • Project management absolute beginner's guide

    • Authors: Horine, Greg (2022)

  • This book is the fastest way to master every project management task, from upfront budgeting and scheduling through execution, managing teams through closing projects, and learning from experience.
  • Sách/Book

  • Presenting to win, updated and expanded edition : the art of telling your story

    • Authors: Weissman, Jerry (2022)

  • Drawing on brand-new case studies, Weissman shows how to identify your key goals and messages before you even open your presentation software; stay focused on what your listeners really care about; and capture your audiences in the first crucial 90 seconds, even if you can't see them. From bullets and graphics to the effective, sparing use of special effects, Weissman covers all the practical mechanics of effective presentation.
  • Sách/Book

  • Marketing: Real People, Real Choices

    • Authors: Solomon, Michael (2022)

  • the 11th Edition continues its focus on thecore issues every marketer needs to know, including value, analytics andmetrics, and ethical and sustainable marketing. It also emphasizes theimportance of branding oneself and shows students how the concepts they learnin class apply directly to their own personal marketing plan. With this text,students take an active approach to understanding marketing through decisionmaking and are well equipped to tackle what’s happening in the world ofmarketing today.
  • Sách/Book

  • Accounting Information Systems

    • Authors: B. Romney, Marshall (2022)

  • The 15th Edition, Global Edition covers all of the most recent updates in AIS, including how developments in IT affect business processes and controls, the effect of recent regulatory developments on the design and operation of accounting systems, and how accountants can use AIS to add value to an organisation. Not only will students see how AIS has changed the role of an accountant, but they’ll also be prepared for a successful accounting career in public practice, industry, or government. Samples Download the detailed table of contents Preview sample pages from Accounting Information Systems.
  • Sách/Book

  • Statistics for Business and Economics Paul

    • Authors: Newbold, Paul (2022)

  • Statistics for Business and Economics enables readers to conduct serious analysis of applied problems rather than running simple “canned” applications. This text is also at a mathematically higher level than most business statistics texts and provides readers with the knowledge they need to become stronger analysts for future managerial positions.
  • Sách/Book

  • Financial accounting and reporting

    • Authors: Elliott, Barry (2022)

  • Financial accounting is the accurate recording of all transactions and combining these into a statement which shows the performance for an accounting period which is normally a year and a statement which shows the resources and liabilities at the end of the period
  • Sách/Book

  • Pearson Economics 11: The Market Economy 2023

    • Authors: Dixon, Tim (2022)

  • Pearson Economics 11: The Market Economy student book includes contemporary examples, up-to-date statistics and new content that link the Year 11 syllabus to today's economic news.
  • Sách/Book

  • Introduction to Managerial Accounting

    • Authors: Charles Horngren; Gary Sundem; William Stratton (2022)

  • Introduction to Management Accounting helps to enhance readers' ability to make effective economic decisions by encouraging them to understand the inner-workings of the concepts, rather than solely focusing on technique memorization.
  • Sách/Book

  • Economics

    • Authors: Parkin, Michael (2022)

  • The 14th Edition emphasizes real-worldapplications, the development of critical-thinking skills, diagrams renownedfor their pedagogy and clarity, and path-breaki