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  • Sách/Book


  • Authors: Todaro, Michael P (2020)

  • Economic Development, Twelfth Edition, presents the latest thinking in economic development with the clear and comprehensive approach that has been so well received in both the developed and developing worlds. The pace and scope of economic development continues its rapid, uneven, and sometimes unexpected evolution.

  • Sách/Book


  • Authors: Solomon, Michael (2022)

  • the 11th Edition continues its focus on thecore issues every marketer needs to know, including value, analytics andmetrics, and ethical and sustainable marketing. It also emphasizes theimportance of branding oneself and shows students how the concepts they learnin class apply directly to their own personal marketing plan. With this text,students take an active approach to understanding marketing through decisionmaking and are well equipped to tackle what’s happening in the world ofmarketing today.

  • Sách/Book


  • Authors: Malhotra, Naresh K (2020)

  • The 7th Edition provides current, contemporary, and illustrative material sensitive to user needs. And with detailed emphasis on how to run the SPSS and SAS programs, marketing research students obtain the most extensive help available on this industry.

  • Sách/Book


  • Authors: Abel, Andrew (2020)

  • The 10th Edition features new applications, boxes, and problems throughout. It also reflects recent events and developments in the field, such as the recent crisis in the US and Europe and the many new tools used by the Federal Reserve in response.

  • Sách/Book


  • Authors: B. Romney, Marshall (2022)

  • The 15th Edition, Global Edition covers all of the most recent updates in AIS, including how developments in IT affect business processes and controls, the effect of recent regulatory developments on the design and operation of accounting systems, and how accountants can use AIS to add value to an organisation. Not only will students see how AIS has changed the role of an accountant, but they’ll also be prepared for a successful accounting career in public practice, industry, or government. Samples Download the detailed table of contents Preview sample pages from Accounting Information Systems.

  • Sách/Book


  • Authors: Robbins, Stephen P (2021)

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  • Sách/Book


  • Authors: McLaney, E. J (2020)

  • We recognise that most readers will not have studied accounting or finance before, and we have therefore tried to write in a concise and accessible style, minimising the use of technical jargon. We have also tried to introduce topics gradually, explaining everything as we go. Where technical terminology is unavoidable we try to provide clear explanations"--

  • Sách/Book


  • Authors: Whetten, David (2020)

  • The 10th Edition features contemporary examples, new skill assessments and cases, updated research, and tangible, relevant goals for students to work toward. By focusing on the essential skills for success, students will be able to see what managers actually “do,” and how they transform those management concepts into practical, actionable techniques.

  • Sách/Book


  • Authors: Whittington, Richard (2021)

  • Fundamentals of Strategy builds on the established strengths of Exploring Strategy, proven over twelve best-selling editions. A range of in-text features and supplementary resources have been developed to enable you and your students to gain maximum added value to the teaching and learning of strategy"--

  • Sách/Book


  • Authors: Newbold, Paul (2022)

  • Statistics for Business and Economics enables readers to conduct serious analysis of applied problems rather than running simple “canned” applications. This text is also at a mathematically higher level than most business statistics texts and provides readers with the knowledge they need to become stronger analysts for future managerial positions.