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Authors: - (2020) - Nội dung cuốn sách bao gồm phần lý thuyết về định giá và phân tích chứng khoán , cũng như quản lý danh mục đầu tư và thực hành những bài tập rèn luyện kỹ năng phân tích và quản lý danh mục đầu tư.
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Authors: C. Feenstra , Robert (2017) - The new edition has been thoroughly updated to include new data and Applications, as well as many new Headlines to reflect the rapid changes in international economics during the last three years. The 4th Edition includes the latest on opening relations with Cuba, immigration and Europe’s refugee crisis, the effect of NAFTA on wages and employment, job polarization, quicksourcing, China’s problems, and the debate in Britain about leaving the European Union.
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Authors: A. David Pierre (2018) - All of the relevant issues are thoroughly explained, including documentation, terms of payment, terms of trade (2010 Incoterms© rules), exchange rate exposure hedges, international insurance, Customs clearance, agency and distributorship sales contracts, packaging, transportation, warehousing, inventory management, quality control, and security issues.
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Authors: Allan G. Bluman (2004) - Elementary statistics a step by step approach is for general beginning statistics courses with a basic algebra prerequisite. The book is non-theoretical, explaining concepts intuitively and teaching problem solving through worked examples and step-by-step instructions. This edition features increased emphasis on Excel, MINITAB, and the TI-83 Plus graphing calculator, computing technologies commonly used in such courses.
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Authors: Phạm Mạnh Hiền; Phan Hữu Hạnh (2010) - Giao nhận, vận tải và bảo hiểm trong ngoại thương thực chất là Nghiệp vụ Giao nhận Vận tải Quốc tế đề cập đến những nội dung được cụ thể hóa trong từng nghĩa vụ qui định của Incoterms; là một trong những nội dung quan trọng nhất trong một chuỗi các nghiệp vụ của quá trình thực hiện một hợp đồng xuất khẩu hoặc nhập khẩu. Do vậy, Nghiệp vụ Giao nhận Vận tải và bảo hiểm trong ngọai thương có những đặc điểm cơ bản sau: Tính chất lý thuyết cao, hiện đại và tính chất thực hành sâu sắc. Nội dung của nghiệp vụ là quá trình cụ thể hóa tất cả các môn liên quan đến nghiệp vụ ngọai thương như Luật, Kỹ thuật Nghiệp vụ Ngoại thương, Thanh toán Quốc tế, Thủ tục Hải quan..
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Authors: Michael Hitt (2004) - A critical survey is presented of some of the theories that have been used to explain why multinational enterprises (MNEs) exist, with special emphasis on the transaction costs/internalization approach. The first part of the chapter discusses early capital flow and industrial organization theories in the evolution of the MNE. The second part focuses on transaction costs/internalization theories, which are now dominant theories of the MNE.
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Authors: Del Hawkins (2020) - Marketing attempts to influence the way consumers behave. These attempts have implications for the organizations making them, the consumers they are trying to influence, and the society in which these attempts occur. We are all consumers, and we are all members of society, so consumer behavior, and attempts to influence it, is critical to all of us. This text is designed to provide an understanding of consumer behavior. This understanding can make us better consumers, better marketers, and better citizens
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Authors: Hoàng Văn Châu (2009) - Trình bày khái quát chung về logistics, chuỗi cung ứng (supply chain), chi phí logistics, hoạt động logistics tại Việt Nam; vận tải đường biển và các phương thức thuê tàu trong thương mại quốc tế; chuyên chở tàu hàng hoá ngoại thương bằng đường sắt, đường hàng không, bằng ôtô, bằng container; gom hàng và vận tải đa phương thức quốc tế...
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Authors: UNITED NATIONS COMMISSION ON INTERNATIONAL TRADE LAW (2008) - -
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Authors: Đinh Đào Ánh Thủy (2018) - Trình bày tổng quan sự khác biệt giữa mua sắm khu vực tư nhân và mua sắm công, các nguyên tắc thực hiện đấu thầu, phương thức đấu thầu
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Authors: Barry Maude (2020) - A comprehensive text that covers the theory and practice of international business negotiation. Ideal for use as an undergraduate, postgraduate or MBA course text.
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Authors: Neha Tikoo (-) - This poses challenges; supply chains are often very dynamic or fluid, partners can change, each partner will look out for its long term advantage, and this can also cause problems in effectively managing supply chains. While supply chain management may allow organizations to realize the advantages of vertical integration, certain conditions must be present for successful supply chain management to occur. It also creates competition amongst supply chains and supply chain partners, therefore, supply chains can operate more effectively than many vertically integrated conglomerates
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Authors: Tanner, Jr. John (2009) - For courses in sales management. Sales Management, 1/e is the only book on the market that prepares students to become effective sales managers in today’s hyper-competitive, global economy―by integrating current technology, research, and strategic thinking activities.
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Authors: William J. Stevenson (2021) - This beloved and market-leading Operations Management book has been completely updated in the 14th edition and provides a clear presentation of the field of Operations Management with current real-world examples and thoughtful student pedagogy. The topics covered include both strategic issues and practical applications. Among the topics are forecasting, product and service design, capacity planning, management of quality and quality control, inventory management, scheduling, supply chain management, and project management. The use of an adaptive online learning enhances the student experience and success.
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Authors: Solnik Bruno (2014) - Global Investments, the Sixth Edition of the previously titled International Investments, provides accessible coverage of international capital markets using numerous examples to illustrate the applications of concepts and theories. The new title reflects the current understanding that the distinction between domestic and international is no longer relevant and that asset management is global. This book is ideal for CFA® (Chartered Financial Analyst) candidates, advanced finance undergraduates, and MBA students, and it has been selected by the CFA Institute as part of the curriculum to deliver the Candidate Body of Knowledge for the CFA
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Authors: Charles W.L. Hill. (2021) - The 13th edition provides a complete solution that is relevant (timely, comprehensive), practical (focus on applications of concepts), integrated (integrated progression of topics) and the most up-to-date on the market. Available with Connect: Our highly reliable homework and learning management solution that embeds learning science and award-willing adaptive tools to improve student results."--Publisher's description
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Authors: Julian Dent (2014) - Using numerous real-life examples from global technology corporations, and with a foreword from Tim Curran the Chief Executive Officer of the Global Technology Distribution Council, this revised edition of Distribution Channels explores the chain that makes technology products and services available for market and explains how to make the most of each step of the process. By defining the role and significance of the various partners involved, including distributors, wholesalers and final-tier channel players, it provides a clear
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Authors: Keller, Kevin Lane (2015) - This book deals with brands—why they are important, what they represent to consumers, and what firms should do to manage them properly. As many business executives correctly recognize, perhaps one of the most valuable assets a firm has are the brands it has invested in and developed over time. Although competitors can often duplicate manufacturing processes and factory designs, it’s not so easy to reproduce strongly held beliefs and attitudes established in the minds of consumers. The difficulty and expense of introducing new products, however, puts more pressure than ever on firms to skillfully launch their new products as well as manage their existing brands.
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Authors: Dmitry Ivanov (2021) - -
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Authors: Nguyễn Nguyên Cự (2008) - Những kiến thức cơ bản về marketing nông nghiệp: thị trường nông sản hàng hoá và hoạt động marketing kinh doanh, chiến lược sản phẩm trong kinh doanh, giá cả nông sản, phân phối, marketing dịch vụ trong sản xuất kinh doanh và xuất khẩu nông sản.
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