Thông tin tài liệu
Nhan đề : | Entrepreneurship: Starting and Operating A Small Business |
Tác giả : | Steve Mariotti |
Chủ đề : | Business enterprises | Tinh thần kinh doanh | Kinh doanh đương đại | Doanh nghiệp | Kinh doanh |
Năm xuất bản : | 2014 |
Nhà xuất bản : | Pearson |
Tóm tắt : | Entrepreneurship takes a critical look at contemporary entrepreneurial successes, allowing students with a range of business interests to engage with and draw insight from the text. Balancing real-world case studies with thoughtful instruction, Entrepreneurship leads students to develop their business plans step by step, at the end of each chapter. This approach allows students to internalize different aspects of business ownership at a self-guided pace. The authors’ combined business acumen and educational expertise make for a fluid transfer of business concepts between text, instructor, and student. Students will relish the opportunity to start drawing up a business plan right away, enhancing their experience both in and out of classroom. |
URI: | http://thuvienso.thanglong.edu.vn//handle/TLU/8879 |
Bộ sưu tập | 1-Kinh tế - Quản lý |
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