Item Infomation
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| DC Field | Value | Language |
|---|---|---|
| dc.contributor | Matthew Higgins | - |
| dc.contributor.author | Mark Tadajewski | - |
| dc.date.accessioned | 2023-10-30T03:47:18Z | - |
| dc.date.available | 2023-10-30T03:47:18Z | - |
| dc.date.issued | 2019 | - |
| dc.identifier.uri | http://thuvienso.thanglong.edu.vn//handle/TLU/8756 | - |
| dc.description.abstract | It is the first attempt to capture the state of Critical Marketing research in many years. As such, this seminal work is unmissable for scholars and students of marketing and consumer research as well as those exploring sociology, media studies, anthropology and consumption scholarship more generally. | vi |
| dc.language.iso | en | vi |
| dc.publisher | Routledge | vi |
| dc.subject | Marketing | Nghiên cứu tiếp thị | vi |
| dc.title | The Routledge companion to critical marketing | vi |
| dc.type | Sách/Book | vi |
| Appears in Collections | 1-Kinh tế - Quản lý | |
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