Thông tin tài liệu
Thông tin siêu dữ liệu biểu ghi
| Trường DC | Giá trị | Ngôn ngữ |
|---|---|---|
| dc.contributor | Marshall, Greg W | - |
| dc.contributor | Stuart, Elnora W | - |
| dc.contributor.author | Solomon, Michael R | - |
| dc.date.accessioned | 2024-03-30T08:20:16Z | - |
| dc.date.available | 2024-03-30T08:20:16Z | - |
| dc.date.issued | 2018 | - |
| dc.identifier.uri | http://thuvienso.thanglong.edu.vn//handle/TLU/9781 | - |
| dc.description.abstract | The 10th Edition continues its focus on the core issues of study. These include value, personal branding, analytics and metrics, and ethical and sustainable marketing. With this text, you'll be well equipped to tackle what's happening in the world of marketing today | vi |
| dc.format.extent | 641ps | vi |
| dc.language.iso | en | vi |
| dc.publisher | Pearson Education, Inc | vi |
| dc.subject | Marketing | vi |
| dc.subject | Tiếp thị | vi |
| dc.title | Marketing : real people, real choices | vi |
| dc.type | Sách/Book | vi |
| Bộ sưu tập | 1-Kinh tế - Quản lý | |
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