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Tác giả : Tsai , Kune-Muh (2023) - This book presents the contemporary issues of sustainability and integration of physical and information flow in supply chain. In the individual chapters, the authors discuss new qualitative and qualitative theoretic methods, models and present case studies from business practice. This book might be a valuable source of knowledge for the academics, PhD students and practitioners to deepen their knowledge in the field of logistics and SCM.
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Tác giả : Carson, Byron B (2023) - That's what this book provides, in concise and understandable prose, with pictures. Understand inflation and interest rates, stock prices, money and monetary policy, and the basics of information and macroeconomic theory in short order.
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Tác giả : Towner, Emil B (2023) - This book is especially beneficial to the following readers:Marketing professionals promoting technical features and benefits of products or services will gain insight into technical communication and how to integrate complex information into promotional efforts.Managers working with writers and designers will learn terminology and principles that will help you evaluate marketing materials and provide detailed feedback.Technical communicators working on marketing projects will gain an understanding of principles and best practices you can integrate with your previous training.Entrepreneurs, non-profit employees, and freelancers who want to develop marketing and promotional materials will gain tips and best practices that you can immediately.
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Tác giả : Gbadamosi, Ayantunji (2023) - This book covers the fields of Marketing, Ethics, and Diversity to provide the resources necessary for researchers, managers, and policy makers for insight into consumption practices, diversity, inclusion, limitations, and their theoretical and practical implications"
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Tác giả : Katina, Polinpapilinho F (2023) - This book provides a first-of-its-kind approach for using blockchain to enhance resilience in disaster supply chain and logistics management, especially when dealing with dynamic communication, relief operations, prioritization, coordination, and distribution of scarce resources --- these are elements of volatility, uncertainty, complexity, and ambiguity (VUCA) describing a dynamic environment that now form the "new norm" for many leaders. Blockchain-Enabled Resilience: An Integrated Approach for Disaster Supply Chain and Logistics Management analyses the application of blockchain technology used to enable resilience in a disaster supply chain network
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Tác giả : Fill, Chris (2023) - This book considers marketing com- munications from a contextual standpoint. This means that no one single theory is used to explain all marketing communications activities. Indeed, several theories are presented for some of the topics, and readers are encouraged to consider multiple interpretations.
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Tác giả : Diamond, Stephanie (2023) - In this edition, you’ll learn the latest trends in digital marketing strategies, including brand new insight on how to incorporate artificial intelligence into your marketing plans.
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Tác giả : Clausen, Uwe (2023) - This book provides a timely snapshot of research and developments concerning freight and public transport, cargo bikes, maritime and rail transport, electrical and hydrogen vehicles, simulation and optimization in production and logistics, production and supply chain management, sustainable logistics, and intralogistics and automation.
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Tác giả : Phillipson, Frank (2023) - This book introduces the advances in synchromodal logistics and provides a framework to classify various optimisation problems in this field. It explores the application of this framework to solve a broad range of problems, such as problems with and without a central decision-maker, problems with and without full information, deterministic problems, problems coping with uncertainty, optimisation of a full network design problem.
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Tác giả : Civera, Alice (2023) - This book argues for the strategic management of places through intentional public policy that brings together stakeholders from the public, private and nonprofit sectors to create an inclusive and sustainable economic path forward.
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