1. DSpace at My University

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DUYỆT THEO

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Hiện thị kết quả từ 21 đến 29 của 29
Tài liệu phù hợp với tiêu chí tìm kiếm:
  • Sách/Book

  • Brandsplaining: Why Marketing is (Still) Sexist and How to Fix It

    • Tác giả : Cunningham, Jane (2021)

  • Brands profit by telling women who they are and how to be. Now they've discovered feminism and are hell bent on selling 'fempowerment' back to us. But behind the go-girl slogans and the viral hash-tags has anything really changed
  • Sách/Book

  • Business analytics : methods, models, and decisions

    • Tác giả : Evans, James R (2021)

  • Students learn how to apply basic principles, communicate with analytics professionals, and effectively use and interpret analytic models to make better business decisions. And included access to commercial grade analytics software gives students real-world experience and career-focused value.
  • Sách/Book

  • Global Business Strategy

    • Tác giả : de Kluyver, Cornelis A (2021)

  • Global Business Strategy looks at the opportunities and risks associated with staking out a global competitive presence and introduces the fundamentals of global strategic thinking. The authors demonstrate how a company should change and adapt its domestic business model to achieve a competitive advantage as it expands globally
  • Sách/Book

  • Managing innovation : integrating technological, market and organizational change

    • Tác giả : Tidd, Joseph (2021)

  • Innovative firms outperform, in both employment and sales, firms that fail to innovate [1]. We know that those organizations that are consistently successful at managing innovation outperform their peers in terms of growth, financial performance, and employment and that the broader social benefits of innovation are even greater [2]. However, managing innovation is not easy or automatic
  • Sách/Book

  • Financial modeling

    • Tác giả : Benninga, Simon (2021)

  • A revision of a leading finance textbook for the advanced undergraduate/Master's market"--
  • Sách/Book

  • Management

    • Tác giả : Robbins, Stephen P (2021)

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  • Sách/Book

  • Fundamentals of strategy

    • Tác giả : Whittington, Richard (2021)

  • Fundamentals of Strategy builds on the established strengths of Exploring Strategy, proven over twelve best-selling editions. A range of in-text features and supplementary resources have been developed to enable you and your students to gain maximum added value to the teaching and learning of strategy"--
  • Sách/Book

  • Introduction to Managerial Accounting

    • Tác giả : Brewer, Peter; Noreen, Eric; Ray Garrison (2021)

  • Its manageable chapters and clear presentation point students toward understanding, just as the needle of the compass provides direction to travelers. However, the book's authors also understand that everyone's destination may be different. Some students will become accountants, while others are destined for careers in management, marketing, or finance.