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  • Sách/Book

  • Doing digital : lessons from leaders

    • Authors: Skinner, Chris (2020)

  • There has been lots of discussion of digital and open banking, banking-as-a-service, banking platforms, FinTech and TechFin and more, over the past decade. This all indicates that we are in a decade of rapid cycle change that presents huge challenges and huge opportunities. Billion-dollar unicorns appear rapidly, whilst internet giants achieve global domination.
  • Sách/Book

  • Sales management : analysis and decision making

    • Authors: Ingram, Thomas N (2020)

  • This edition continues the tradition of blending the recent sales management research with real-life 'best practices' of leading sales organisations. The authors teach sales management courses and interact with sales managers and sales management professors on a regular basis. Their text focuses on the importance of employing different sales strategies for different consumer groups, as well as integrating corporate, business, marketing, and sales strategies
  • Sách/Book

  • Economic development

    • Authors: Todaro, Michael P (2020)

  • Economic Development, Twelfth Edition, presents the latest thinking in economic development with the clear and comprehensive approach that has been so well received in both the developed and developing worlds. The pace and scope of economic development continues its rapid, uneven, and sometimes unexpected evolution.
  • Sách/Book

  • Marketing research : An Applied Orientation

    • Authors: Malhotra, Naresh K (2020)

  • The 7th Edition provides current, contemporary, and illustrative material sensitive to user needs. And with detailed emphasis on how to run the SPSS and SAS programs, marketing research students obtain the most extensive help available on this industry.
  • Sách/Book

  • Macroeconomics

    • Authors: Abel, Andrew (2020)

  • The 10th Edition features new applications, boxes, and problems throughout. It also reflects recent events and developments in the field, such as the recent crisis in the US and Europe and the many new tools used by the Federal Reserve in response.
  • Sách/Book

  • Accounting and finance : an introduction

    • Authors: McLaney, E. J (2020)

  • We recognise that most readers will not have studied accounting or finance before, and we have therefore tried to write in a concise and accessible style, minimising the use of technical jargon. We have also tried to introduce topics gradually, explaining everything as we go. Where technical terminology is unavoidable we try to provide clear explanations"--
  • Sách/Book

  • Developing Management Skills

    • Authors: Whetten, David (2020)

  • The 10th Edition features contemporary examples, new skill assessments and cases, updated research, and tangible, relevant goals for students to work toward. By focusing on the essential skills for success, students will be able to see what managers actually “do,” and how they transform those management concepts into practical, actionable techniques.
  • Sách/Book

  • Advanced perspectives on global industry transitions and business opportunities

    • Authors: Saruchera, Fanny (2020)

  • This book explores viewpoints and research on various business enterprises from around the world in companies of all sizes and models, discussing different aspects and concerns in the global business environment such as corruption, taxation, supply chain management, and economic impacts"--
  • Khác/Other

  • Japanese Trade Policy Chapter for inclusion

    • Authors: Christina L. Davis (2020)

  • This chapter examines Japanese trade policy to explain how economic interests and domestic political institutions have supported the resilience of free trade policies in Japan. The mercantilist ideas and the reactive state model of past years have been replaced by strong support of free trade and Kantei diplomacy to lead in setting rules for the trade regime complex. Once dependent on the United States and mired in bilateral trade friction, Japan has emerged as an active supporter of engagement with China and pursuit of free trade agreements alongside continued commitment to the multilateral rules. Japanese-style trade adjustment and the slow path to liberalization served to balance economic efficiency with political stability as the government has supported narrow interests ...