This edition also discusses product labeling, social media segmentation, crisis preparedness and innovation in global marketing as you learn to analyze, plan and implement effective marketing strategies.
Sustainable Logistics and Supply Chain Management examines all the key areas in sustainable logistics and supply chain management, including: sustainable product design and packaging; sustainable purchasing and procurement; environmental impact of freight transport; sustainable warehousing and storage; and much more.
The book's starting point is the fact that freight transport is the main element supporting global supply and commodity chains, from the transformation of raw materials to market distribution and after-market services.
Containing the most influential papers from the International Symposium on Logistics, Developments in Logistics and Supply Chain Management demonstrates the evolution in logistics and supply chain management since the 1990s.
The book provides an excellent insight into the topic that will help managers, students, and scholars grasp the fundamentals of green supply and logistics management.
Innovative technologies provide opportunities for making manufacturing and logistics operations cleaner and more resource-efficient. New technologies focus on lifecycle engineering and lifecycle management. This book will be valuable to both academics and practitioners who wish to deepen their knowledge of technology management. The book will cover technical, organizational, financial and social issues connected to the implementation of more sustainable technologies.
The text opens with an exploration the history and evolution of the concept and definition of luxury and the effect upon the practice of luxury marketing today, concluding with an overview of the contemporary luxury market, description of the main players, and relevant industry trends.
With alarming frequency, modern economies go through macro-financial crashes that arise from the financial sector and spread to the broader economy, inflicting deep and prolonged recessions. A Crash Course on Crises brings together the latest cutting-edge economic research to identify the seeds of these crashes, reveal their triggers and consequences, and explain what policymakers can do about them
Integral Logistics Management —Operations and Supply Chain Management Within and Across Companies. As for the previous edition, issues in strategy and design of supply chains have once again gained
importance. Accordingly, I have combined the basic principles of the Integral Logistics Management with its strategies in the entrepreneurial context and its strategic design options in a separate part of the new edition.
