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  • Sách/Book


  • Authors: John Maltby (2020)

  • The second way that this text is organised is through level of study. We are aware that some psychology courses teach different topic areas in personality, intelligence and individual differences in different years (ranging from first year to final year). Therefore, we have organised each of the three parts of the text so that the later chapters in each part may be considered as more advanced topics of study. In this way, there is a developmental progression in the learning. This also means that the text should be useful across all the years of your degree

  • Sách/Book


  • Authors: Hull, John (2021)

  • A college textbook for courses in business, economics, financial mathematics and financial engineering. A reference book for practitioners in derivatives markets"

  • Sách/Book


  • Authors: De Pelsmacker, Patrick (2021)

  • This book provides in-depth coverage of consumer behaviour and branding foundations of marketing communications, and all elements of the communications mix, including advertising, public relations, sponsorship, brand activation, direct marketing and exhibitions.

  • Sách/Book


  • Authors: Coyle, John J. (John Joseph) (2016)

  • The tenth edition of SUPPLY CHAIN MANAGEMENT: A LOGISTICS PERSPECTIVE refined its focus on the supply chain approach by blending logistics theory with practical applications and includes updated material on the latest technology, transportation regulations, pricing, and other issues.

  • Sách/Book


  • Authors: Douglas J. Hacker (2009)

  • The Handbook of Metacognition in Education — covering Comprehension Strategies, Metacognitive Strategies, Metacomprehension, Writing, Science and Mathematics, Individual Differences, Self-Regulated Learning, Technology, Tutoring, and Measurement — is an essential resource for researchers, faculty, students, curriculum developers, teachers, and others interested in using research and theory on metacognition to guide and inform educational practice.

  • Sách/Book


  • Authors: Paul A. Schutz (2007)

  • This edited book examines some of the current inquiry related to the study of emotions in educational contexts. There has been a notable increased interest in educational research on emotions.

  • Sách/Book


  • Authors: Lee, Paul Tae-Woo (2018)

  • This book describes a wide range real-case applications of Multi-Criteria Decision Making (MCDM) in maritime related subjects including shipping, port, maritime logistics, cruise ports, waterfront developments, and shipping finance, et cetera In such areas, researchers, students and industrialists, in general, felt struggling to find a step-by-step guide on how to apply MCDM to formulate effective solutions to solving real problems in practice. This book focuses on the in-depth analysis and applications of the most well-known MDCM methodologies in the aforementioned areas. It brings together an eclectic collection of twelve chapters which seek to respond to these challenges

  • Sách/Book


  • Authors: Graf, Erika (2023)

  • This book provides insights into the fundamentals of international marketing with a focus on these topics because they are commonplace in today's international marketing. It presents theories and concepts of international marketing in a concise form along with many real-world examples.

  • Sách/Book


  • Authors: D.P. Warne (2023)

  • This volume highlights the similarities between consumer goods and business-to-business marketing, and details where to start. Special attention is given to market analysis, an organization's purchasing behavior, customer relationship management, supply chain management, and the subsequent adjustment of elements of marketing strategies used to reach an organization's customers.

  • Sách/Book


  • Authors: Doane, David P (2018)

  • Provide More In-Depth Explanation of the Why and Let the Software Take Care of the How The emphasis of the 6th edition remains the same; thinking about data, choosing appropriate analytic tools, using computers effectively, and recognizing limitations of statistics.