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Title: Special Events: Twenty-first century global event management
Authors: Joe Jeff Goldblatt
Keywords: Mã học phần HR310| Special Events | Sự kiện đặc biệt | Quản lý sự kiện
Issue Date: 2002
Publisher: New York, United States: John Wiley and Sons Ltd,
Abstract: In this Third Edition of his definitive guide to the profession, Dr. Joe Goldblatt, CSEP, imparts the logistical know--how and the theoretical understanding needed to take advantage of the countless opportunities in this rapidly growing field. From developing the event vision to managing vendor contracts, from event advertising to the latest in event management technology, Dr. Goldblatt provides authoritative guidance on every aspect of this complex and demanding profession.
URI: https://thuvienso.thanglong.edu.vn/handle/TLU/3740
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