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  • TVS.004700_Paul Harris, Gavin Ambrose - The Fundamentals of Graphic Design-AVA Publishing (2009)-1.pdf.jpg
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  • Authors: Ambrose Gavin (2009)

  • The Fundamentals of Graphic Design explores key aspects of design, including typography, art direction, production and finishing, environmental design, and self-promotion. It also examines the broader implications of graphic design, including social responsibility, its role in art and its future. The book places graphic design in its socio-historical context, discussing its influences and development. It is an ideal guide for anyone starting out or seeking a role in the world of graphic design.