Sách/BookAuthors: Schulkind, Andrew (2022)
What You'll Learn:
- Build a website that serves as the hub of your marketing
- Establish a content promotion plan that puts your content in front of the right audience
- Develop strategies and tactical plans for finding the channels best suited to your message such as social media and email marketing
- Create effective content in a timely manner with the resources you have available
- Track what is working and what needs improvement via an analytics platform to consistently produce strong marketing returns