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  • Authors: Daron Acemoglu (2019)

  • Throughout Microeconomics, 2nd Edition, authors Daron Acemoglu, David Laibson, and John List use real economic questions and data to help students learn about the world around them. Taking a fresh approach, they use the themes of optimization, equilibrium, and empiricism to not only illustrate the power of simple economic ideas, but also to explain and predict what’s happening in today’s society. Each chapter begins with an empirical question that is relevant to the life of a student, and is later answered using data in the Evidence-Based Economics feature. As a result of the text’s practical emphasis, students will learn to apply economic principles to guide the decisions they make in their own lives

  • Sách/Book


  • Authors: Tyler Cowen (2018)

  • Engaging and provocative writing, as well as a knack for revealing the "invisible hand of economics at work have made Cowen and Tabarrok's Modern Principles of Economics a singularly distinctive and effective textbook for the principles course. The thoroughly updated new edition of Modern Principles again draws on a wealth of captivating applications to show readers how economics shed light on business, politics, world affairs, and everyday life just as the authors do in their wildly successful blog marginalrevolution.com

  • Sách/Book


  • Authors: John Hayes (2010)

  • A core textbook for all modules in Change Management, John Hayes examines and applies all of the key theories on change to organisational settings. Diagnostic tools and immersive learning exercises enable students to identify change and experience various outcomes based on real-world scenarios. The unique experiential learning exercises allow students to reflect on their own experiences of change.

  • Sách/Book


  • Authors: N.Gregory Mankiw (2021)

  • Using a clear, inviting writing style, this book emphasizes only the material that helps you better understand the world and economy in which you live. You learn to become a more astute participant in today's economy with a strong understanding of both the potential and limits of economic policy. The latest relevant examples bring microeconomic principles to life.

  • Sách/Book


  • Authors: Zahid A. Khan (2018)

  • Covering detailed discussion of fundamental concepts of economics, the textbook commences with comprehensive explanation of theory of consumer behavior, utility maximization and optimal choice, profit function, cost minimization and cost function. The textbook covers methods including present worth method, future worth method, annual worth method, internal rate of return method, explicit re-investment rate of return method and payout method useful for studying economic studies. A chapter on value engineering discusses important topics such as function analysis systems techniques, the value index, value measurement techniques, innovative phase and constraints analysis in depth. It facilitates the understanding of the concepts through illustrations and solved problems.

  • Sách/Book


  • Authors: Paul Hopkin (2017)

  • This new edition of Fundamentals of Risk Management has been fully updated to reflect the development of risk management standards and practice, in particular business continuity standards, regulatory, risks to reputation and the business model changes in enterprise risk management (ERM), loss control and the value of insurance as a risk management method. Also including a thorough overview of the international risk management standards and frameworks, strategy and policy, this book is the definitive professional text for risk managers.

  • Sách/Book


  • Authors: Martin Eisend (2019)

  • This textbook describes and explains the fundamentals of applying empirical methods for theory building and theory testing in marketing research. The authors explain the foundations in philosophy of science and the various methodological approaches to readers who are working empirically with the purpose of developing and testing theories in marketing. The primary target group of the book are graduate students and PhD students who are preparing their empirical research projects, e.g. for a master thesis or a dissertation.

  • Sách/Book


  • Authors: Ronald J. Thacker (1994)

  • Hệ thống hoá các kiến thức về nghiên cứu kế toán. Cơ sở hình thành các bộ môn kế toán và minh hoạ chu trình kế toán qua một doanh nghiệp thương mại. Các vấn đề vốn hợp nhất, quản trị kế toán, biến động tài chính, dự toán vốn, thuế thu nhập...

  • Sách/Book


  • Authors: Raymond Noe; John Hollenbeck (2020)

  • Human Resource Management: Gaining a Competitive Advantage 12e offers comprehensive coverage of HRM concepts that teach students how to strategically overcome challenges and gain competitive advantage in the workplace.