Item Infomation
| Title: | The digital transformation playbook : rethink your business for the digital age |
| Authors: | David L. Rogers |
| Keywords: | Technological innovations | Information technology | New products | Strategic planning | Công nghệ thông tin | Đổi mới công nghệ |
| Issue Date: | 2016 |
| Publisher: | Columbia University Press |
| Abstract: | The Digital Transformation Playbook is the first complete treatment of how legacy businesses can transform to thrive in the digital age. It is an indispensable guide for executives looking to take their firms to the next stage of profitable growth. |
| URI: | http://thuvienso.thanglong.edu.vn//handle/TLU/9701 |
| Appears in Collections | Kinh tế - Quản lý |
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