Item Infomation
| Title: | Ebusiness and Ecommerce: Managing the Digital Value Chain |
| Authors: | Andreas Meier |
| Keywords: | E-commerce | Thương mại điện tử | Mua sắm điện tử | Thanh toán điện tử |
| Issue Date: | 2009 |
| Publisher: | Springer |
| Abstract: | This textbook focuses on the members of the digital value chain of eBusiness and eCommerce and dedicates a separate chapter to each member part: eProducts & eServices, eProcurement, eMarketing, eContracting, eDistribution, ePayment, as well as eCustomer Relationship Management. |
| URI: | http://thuvienso.thanglong.edu.vn//handle/TLU/7598 |
| Appears in Collections | Thương mại điện tử |
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