Search

Search Results

Results 1-1 of 1 (Search time: 0.001 seconds).
  • Previous
  • 1
  • Next
Item hits:
  • Sách/Book


  • Authors: Gerrit Heinemann (2023)

  • This book presents developments and future trends in e-commerce, which is shaped by customers' new digital communication and consumption patterns. Gerrit Heinemann sheds light on e-commerce business models, channel excellence as well as success factors such as digital time advantages and customer centricity.