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  • Sách/Book


  • Authors: Zheng Xiang (2022)

  • This handbook provides an authoritative and truly comprehensive overview both of the diverse applications of information and communication technologies (ICTs) within the travel and tourism industry and of e-tourism as a field of scientific inquiry that has grown and matured beyond recognition.

  • Sách/Book


  • Authors: Rainer Alt (2020)

  • In turn, the book presents analytic and operational software tools that offer features for enhancing and streamlining interactions with customers. The book concludes with an overview of essential design areas that businesses need to bear in mind when introducing social media into their CRM strategies.

  • Sách/Book


  • Authors: Jerry J. Weygandt (2022)

  • The last few years have brought many changes to the teaching and learning environment. As a result, we scrutinized every chapter of Financial Accounting to make sure our text best meets the needs of today's students and instructors. The most significant changes throughout the text include: NEW discussion of data analytics integrated throughout the text, at an appropriate level of detail for introductory accounting students. NEW Data Analytics assignments at the end of selected chapters. MORE bulleted/numbered lists within the text discussion, to highlight key information for students. UPDATED fair value principle and historical cost principle to current value basis/historical cost basis per recent IFRS throughout. ADDED Answers to Insight box questions near the end of each chapter

  • Sách/Book


  • Authors: Pauline Cullen (2020)

  • This online course will help you finally reach band 7 or above. There are 20 lessons to guide you through the writing stage from how to write a one-sentence argument to connecting ideas to form complex arguments and onto essay writing. There are 16 model answers and you will be guided through the essay writing process step-by-step from thinking and getting ideas to planning, writing and checking. There are interactive exercises, including listening tasks, which are embedded into the book. These will make your learning more interesting while helping to build your language and accuracy. In the final lesson, you will find 6 new practice tests for timed practice.

  • Sách/Book


  • Authors: Trần Thị Thùy Dương (2022)

  • Giáo trình giới thiệu 5 bài bao gồm các phần: Nhập môn dẫn chương trình, kỹ năng diễn đạt, các bước dẫn chương trình, kỹ năng thể hiện và kỹ năng dẫn một số chương trình. Mỗi bài đều có câu hỏi và bài tập để bạn có thể nắm bắt được bài học một cách cụ thể, rõ ràng hơn.

  • Sách/Book


  • Authors: Kenneth C. Laudon (2021)

  •  E-commerce 2021: Business, Technology, and Society is an in-depth, thought-provoking introduction to e-commerce focusing on key concepts and the latest empirical and financial data. Hundreds of examples from companies such as Facebook, Google, Twitter, Amazon, Pinterest, eBay, Uber, WhatsApp, and Snapchat illustrate how e-commerce is altering business practices and driving shifts in the global economy.