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  • Sách/Book

  • Sustainable logistics and supply chain management : principles and practices for sustainable operations and management

    • Authors: David B Grant (2023)

  • Sustainable Logistics and Supply Chain Management is an essential textbook for undergraduate and postgraduate students for understanding sustainability as it pertains to logistics operations. This book covers the direct environmental impacts of logistics and supply chain processes, including emissions and waste, as well as how wider changes such as globalization need to be given similar considerations. Presenting different pathways to guide readers, case studies and supported by extensive research, this book provides all the support needed to understand and implement a sustainable approach
  • Sách/Book

  • Global investing : a practical guide to the world’s best financial opportunities

    • Authors: Darrin Erickson (2023)

  • This book discusses the pros and cons of investing outside of one's home region, and why all investors should invest globally. This book will serve as a practical guide to global investing. It will benefit both inexperienced and experienced investors and will be written in a way that is easily understood by all
  • Sách/Book

  • Successful negotiations : best-in-class recommendations for breakthrough negotiations

    • Authors: Marc Helmold (2022)

  • This book provides a valuable overview of concrete negotiations in industry and business and shows ways to achieve successful negotiation breakthroughs. It brings together the aspects of negotiation preparation, negotiation execution, negotiation psychology, and negotiation success that have often been perceived separately until now. The authors provide helpful recommendations for effectively taking into account intercultural elements as well. This book is particularly interesting for employees in development, quality management, purchasing, production, marketing and sales who negotiate prices, performance characteristics of products and services and quality characteristics with customers or suppliers.
  • Sách/Book

  • The sage handbook of digital marketing

    • Authors: Annmarie Hanlon (2022)

  • This Handbook strives to advance the study and understanding of this domain and provides a digital marketing journey that flows from methods and methodologies. It moves from the fundamentals to the different aspects of digital marketing strategy, tactics, metrics and management, and ethics
  • Sách/Book

  • Machine learning for business analytics : concepts, techniques and applications in RapidMiner

    • Authors: Galit Shmueli (2023)

  • Machine learning--also known as data mining or data analytics-- is a fundamental part of data science. It is used by organizationsin a wide variety of arenas to turn raw data into actionableinformation. Machine Learning for Business Analytics: Concepts, Techniques, and Applications in RapidMiner provides a comprehensive introduction and an overview of this methodology. This best-selling textbook covers both statistical and machine learning algorithms for prediction, classification, visualization, dimension reduction, rule mining, recommendations, clustering, text mining, experimentation and network analytics. Along with hands-on exercises and real-life case studies, it also discusses managerial and ethical issues for responsible use of machine learning techniques
  • Sách/Book

  • Maritime ports, inland corridors and logistics

    • Authors: Cyrille Bertelle (2024)

  • "This book aims to highlight the interrelations between maritime ports, inland corridors and logistics. Inland corridors could be defined as major arteries for inland transportation from and to the maritime port. They link together one or several ports located on the maritime range with one or several major inland metropolitan areas. The efficiency of international supply chains depends not only on the smooth operations in the port but also on the efficiency of inland distribution in terms of cost, reliability, added value services for the goods, safety and finally the environment. With contributions from international experts, the book offers a transversal perspective on logistics corridor development using case studies on the Seine Axis, amongst others. Organised into four key sec...
  • Sách/Book

  • Knowledge management and knowledge sharing: business strategies and an emerging theoretical field

    • Authors: Marco Valeri (2024)

  • The book examines the ability of an organization to recognize the value of new external information and knowledge, assimilate and apply them, which plays a critical role in determining innovative output. It introduces and highlights the importance of knowledge-sharing performance. In particular, it analyzes the knowledge-sharing process and its impact on the innovation capability and innovation performance of the firms. The book is an interesting read for both researchers and practitioners in this field