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Results 1241-1250 of 3738 (Search time: 0.132 seconds).
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  • Sách/Book

  • Enterprise Risk Management : Modern Approaches to Balancing Risk and Reward

    • Authors: Stefan Hunziker (2019)

  • This textbook demonstrates how Enterprise Risk Management creates value in strategic- and decision-making-processes. The author introduces modern approaches to balancing risk and reward based on many examples of medium-sized and large companies from different industries. Since traditional risk management in practice is often an independent stand-alone process with no impact on decision-making processes, it is unable to create value and ties up resources in the company unnecessarily. Herewith, he serves students as well as practitioners with modern approaches that promote a connection between ERM and corporate management. The author demonstrates in a didactically appropriate manner how companies can use ERM in a concrete way to achieve better risk-reward decisions under uncertainty. ...
  • Sách/Book

  • Dynamic digital marketing

    • Authors: Dawn McGruer (2020)

  • Work to live or live to work? On average, we spend a third of our lives at work - 90,000 hours, to be exact - yet many of us still struggle to meet our personal goals and achieve financial success. Not anymore! Now you can turn your passion into profit with insights from thought leader, author, public speaker and award-winning Digital Marketing expert, Dawn McGruer. Dynamic Digital Marketing offers readers the ability to increase their online visibility and presence by using the author's 8 Step AWARD WINNING' digital marketing framework. Digital Marketing is at the hub of any business, and this book aims to help you and your business: Overcome obstacles and challenges related to marketing and online visibility and presence Reach your audience, and attract your target market Generate...
  • Sách/Book

  • Essentials of financial risk management

    • Authors: Karen A. Horcher (2005)

  • A concise introduction to financial risk management strategies, policies, and techniques This ideal guide for business professionals focuses on strategic and management issues associated with financial risk. Essentials of Financial Risk Management identifies risk-mitigation policies and strategies; suggestions for determining an organization's risk tolerance; and sources of risk associated with currency exchange rates, interest rates, credit exposure, commodity prices, and other related events. Examples illustrate risk scenarios and offer tips on an array of management alternatives, including changes in the way business is conducted and hedging strategies involving derivatives.
  • Sách/Book

  • Socio-economic perspectives on consumer engagement and buying behavior

    • Authors: Hans Ruediger Kaufmann (2017)

  • This book provides some insights on new dimensions and emerging contexts on the socioeconomic perspectives on the consumer engagement and behavior and marketing 4.0, consumer information system, surveillance in service encounters, e-commerce. This book demonstrates fundamental concepts on consumerism, consumer boycotts or activism, customer satisfaction and consumption of green products
  • Sách/Book

  • International marketing

    • Authors: Philip R. Cateora (2015)

  • Pioneers in the field, Cateora, Gilly, and Graham continue to set the standard in this 17th edition of International Marketing with their well-rounded perspective of international markets that encompass history, geography, language, and religion as well as economics, which helps students see the cultural and environmental uniqueness of any nation or region. In addition to coverage of technology's impact on the international market arena, the 17th edition of International Marketing features new topics that reflect recent changes in global markets...
  • Sách/Book

  • International marketing

    • Authors: Philip R. Cateora (2011)

  • Providing a well-rounded perspective of international markets that encompasses history, geography, language, and religion as well as economics, Cateora helps students to see the cultural and environmental uniqueness of any nation or region. The 15th edition reflects all the important events and innovations to affect global business within recent years, while including several new and updated technological learning tools.
  • Sách/Book

  • Oxford dictionary of nursing

    • Authors: Law, Jonathan (2021)

  • This new edition of A Dictionary of Nursing provides, in over 10,500 entries, explanations of the terms and concepts likely to be encountered by student and practising nurses and allied health professionals during the course of their work and training. In addition to terms relating specifically to the nursing profession and the nursing process, there are many entries in the fields of medicine, surgery, anatomy and physiology, ethics, statistics, endocrinology, psychiatry, and pharmacology. For this edition, many new terms have been added, increasing the coverage of such fields as radiography, dentistry, public health, and epidemiology. Drug names reflect the use of recommended International Non-proprietary Names
  • Sách/Book

  • Innovative teaching strategies in nursing and related health professions

    • Authors: Bradshaw, Martha J (2011)

  • Innovative Teaching Strategies in Nursing and Related Health Professions, Fifth Edition continues to provide nursing educators and other health care professionals with the latest, proven teaching strategies. Newly revised and updated, this new Fifth Edition offers how-to-strategies for incorporating the burgeoning field of technology into the classroom. New topics include Web 2.0 technologies such as blogs and podcasts. Also featured are chapters on Blended Learning and Study Abroad programs, enabling students to gain a more diverse and increased global perspective. Featuring innovative teaching techniques for various learning environments and real world illustrations of the strategies in use, this book goes beyond theory to offer practical application principles that educators can ...