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  • Book

  • English for business studies : a course for business studies and economics students

    • Authors: Mackenzie, I. E (2010)

  • English for Business Studies Third Edition reflects recent changes in the world's business and economic environment, featuring new units including Corporate Social Responsibility and Venture Capital. Covering the most important areas of management, production, marketing, finance and macroeconomics, it helps students to understand and talk about key concepts in business and economics. Using case studies, discussions and role-plays, the course helps learners to develop and defend their own viewpoints, and new audio featuring authentic interviews with business people offers realistic listening practice.
  • Book

  • Public speaking for college and career

    • Authors: Hamilton Gregory (2010)

  • "Public Speaking for College and Career" offers a practical, accessible, and non-intimidating approach to public speaking. Through numerous stories, examples, and techniques, this popular text shows students how to achieve clarity and confidence during the speeches they must give in college, in their careers, and in their communities.
  • Book

  • An introductory course in linguistic pragmatics

    • Authors: Laimutis Valeika (2010)

  • Pragmatics, or, to be more exact, linguistic pragmatics, is a branch of linguistics concerned with the use of language in the situation. Many a work has been written on general and specifc problems of pragmatics since the time of C. W. Morris, the father of modern pragmatics. Te same can be said about textbooks: they seem to be in abundance. However, the textbooks available are, as a rule, designed for students whose frst language is English; no attention is paid to those whose frst language is not English. In this textbook, where relevant, an attempt is made to contrast the linguistic means of realization of the speaker’s meaning in English and Lithuanian. Such an approach, though relatively sporadic, is two-way useful: it enhances the understanding of the problems being examined ...
  • Book

  • Theories of Lexical Semantics

    • Authors: Geeraerts, Dirk (2010)

  • This book fills that gap by charting the evolution of the discipline from the mid nineteenth century to the present day. It presents the main ideas, the landmark publications, and the dominant figures of five traditions: historical-philological semantics, structuralist semantics, generativist semantics, neostructuralist semantics, and cognitive semantics. The theoretical and methodological relationship between the approaches is a major point of attention throughout the text: going well beyond a mere chronological enumeration, the book does not only describe the theoretical currents of lexical semantics, but also the undercurrents that have shaped its evolution.
  • Book

  • How to Teach English

    • Authors: Jeremy Harmer (2010)

  • How to Teach English is a practical guide for teachers who are at an early stage in their careers and for those studying to become teachers. This new edition has been fully revised to reflect recent methodological developments.
  • Book

  • Exploring Writing: Sentences and Paragraphs

    • Authors: Langan, John (2010)

  • Exploring Writing: Sentences and Paragraphs serves as a guidebook for every step of the writing process. Emphasizing both process and practice, with a focus on revision, the new second edition helps to apply and advance writing skills using John Langan’s proven techniques. Mastering essential sentence skills, learning to write effective sentences, paragraphs, and essays, and becoming a critical reader are turning points for every writer, and they will prepare the students for writing situations in college and beyond.
  • Book

  • Critical thinking for Students: Learn the Skills for Analysing, Evaluating and Producing Arguments

    • Authors: Roy van den Brink-Budgen (2010)

  • Critical Thinking is an exciting subject because it will change your thinking by showing you all sorts of possibilities, all sorts of ways of looking at things. It will encourage you to ask lots of questions. What does this mean? What more do I need to know? What’s the problem with what that person has said? You don’t need someone to bellow ‘key point’ at you, when you’re asking and answering questions like these. You’ll just experience the fizz of it all when you do. This book continues in the tradition of its earlier editions. Though it’s been completely rewritten, the promise of the book is the same. If you read this book, you’ll be much more skilful in how you think. Much more. You’ll have thoughts about such things as these, as well as other significant things.
  • Book

  • The language of newspapers : socio-historical perspectives

    • Authors: Martin Conboy (2010)

  • This book charts the connections between the language of journalism in England and its social impact on audiences and social and political debates from the first emergence of periodical publications in the seventeeth century to the present day. It extends work done on the language of the media to include an historical perspective, adding to wider contemporary debates about the social impact of the media. It draws upon the field of historical pragmatics, while retaining a concentration on the development of a particular form of media language, the newspaper, and its role in refracting and contributing to social developments. Dialogue is created between sociolinguistics and journalism studies. It is ideally suited to advanced students in these areas and in linguistics and media studie...