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  • Book

  • Business Communication

    • Authors: Krizan, Buddy (2008)

  • The text continues to stress a balanced approach to communication by includingcoverage of correspondence, proposals and special reports, visual aids, teamwork andcollaboration, interpersonal communication, listening and nonverbal messages,presentation skills, and employment communication. Communication technology,multicultural and global communication, business ethics, and teamwork are coveredin specific chapters and also integrated in content and applications throughout the text.You will find that the seventh edition maintains a solid focus on basic fundamentalsof business communication in areas such as grammar, punctuation, capitalization,reference citations, frequently misused words, and principles of writing and speak-ing. The Writer’s Workshop at the end of each chapter reviews...
  • Book

  • Introducing Translation Studies: Theories and Applications

    • Authors: Munday, Jeremy (2008)

  • This introductory textbook provides an accessible overview of the key contributions to translation theory. Munday explores each theory chapter-by-chapter and tests the different approaches by applying them to texts. The texts discussed are taken from a broad range of languages – English, French, German, Spanish, Italian, Punjabi, Portuguese and English translations are provided. A wide variety of text types is analyzed, including a tourist brochure, a children's cookery book, a Harry Potter novel, the Bible, literary reviews and translators' prefaces, film translation, a technical text and a European Parliament speech. Each chapter includes the following features
  • Book

  • Pulling Newspapers Apart :Analysing Print Journalism

    • Authors: Franklin, B (2008)

  • Pulling Newspapers Apart: Analysing Print Journalism explores contemporary UK national and local newspapers at a significant and pivotal moment in their development when some pundits are busily, if mistakenly, announcing their demise. The book offers a detailed examination of features which previous studies have tended to neglect, such as editorial formats (News, Op Ed pages, readers’ letters, cartoons, obituaries, advice columns, features and opinion columns), aspects of newspaper design (page layout, photographs, supplements, online editions, headlines, the emergence of the compact and Berliner editions), newspaper contents (sport, sex and Page 3, royalty, crime, moral panics and politics) as well as the content of newspapers which is not generated by in house journalists (advert...
  • Book

  • Evaluation and Selection of Learning Resources: A Guide

    • Authors: - (2008)

  • The purpose of this handbook is to expand upon the general criteria for selection of learning resources as stated in the Guidelines for the Evaluation and Selection of Learning Resources document, as well as to expound upon specific selection criteria in the areas of content, instructional design, technical design, and social consciousness.The overall goal must be to support the learning outcomes of the curriculum. The consideration of curriculum fit must be applied rigorously to all mediums of presentation. These are guidelines that may be useful to Department and school board/ district personnel, administrators, teacher-librarians, teachers, students, and members of the community. The forms that appear in the appendices are samples to help in the selection/evaluation process an...
  • Book

  • Cambridge English skills real Reading 3 with answers

    • Authors: Liz Driscoll (2008)

  • Nội dung sách gồm các phần: - Tập trung vào các chủ đề của "làm việc và nghiên cứu "và" xã hội và du lịch", Cambridge English Skills Real Reading 3 xây dựng bài học thông qua các hoạt động dựa trên các tình huống hàng ngày và các văn bản. - Các mẹo học trong suốt cuốn sách giúp học sinh phát triển các chiến lược cho việc đọc văn bản khó khăn. - Pratice Extra khuyến khích học sinh làm phát triển khả năng tự học và cung cấp các bài thực hành đọc rộng hơn.
  • Book

  • Professional English in Use – Marketing

    • Authors: Cate Farrall (2008)

  • Professional English in Use Marketing provides specialist vocabulary reference and practice for marketing professionals, as well as business and marketing students.
  • Sách/Book

  • English for Presentations (Oxford Business English)

    • Authors: Marion Grussendorf (2008)

  • English for Presentations provides learners with the language and techniques to help them present effectively in English. English for Presentations has six units which cover the language and skills involved at each stage of a presentation. Other related topics are also addressed, such as dealing with nervousness and interacting with an audience. Each unit includes authentic excerpts from presentations with listening activities, gap-fills, and exercises to help students learn and practise specific expressions and structures.