Item Infomation
Title: | Handbook on tourism product development |
Keywords: | Phát triển du lịch | Sản phẩm du lịch |
Issue Date: | 2011 |
Abstract: | Handbook on Tourism Product Development outlines the essential elements in the process of tourism product development planning and implementation, e.g. coordination, consultation, collaboration co-opetition. It illustrates these principles through a range of successful approaches and case studies from around the world and sets out best practice examples and benchmarks by which destinations can assess their own product development system and methods. |
URI: | https://thuvienso.thanglong.edu.vn/handle/TLU/1860 |
Appears in Collections | Du lịch |
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