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  • Sách/Book

  • Strategic Management: A Competitive Advantage Approach, Conceptsand Cases

    • Authors: Fred David (2022)

  • Strategic Management: A Competitive AdvantageApproach, Concepts and Cases captures the complexity of the current businessenvironment and delivers the latest skills and concepts with unrivaled clarity,helping students develop their own cutting-edge strategy throughskill-developing exercises.
  • Sách/Book

  • Strategic Management Creating Competiti

    • Authors: Gregory Dess (2020)

  • Strategic Management: Creating Competitive Advantages, Tenth Edition, written by authors Dess, McNamara, Eisner, and Lee continues its tradition of being readable, relevant, and rigorous. Its engaging writing style minimizes jargon to maximize readability. It provides examples from management practice and societal themes including environmental sustainability, ethics, globalization, entrepreneurship, and data analytics to make the content relevant