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Title: Mass Communication Theory: Foundations, Ferment, and Future.
Authors: Stanley J. Baran
Keywords: Mass communication | Theory | Mass media Social aspects | Communication Philosophy | Truyền thông đại chúng
Issue Date: 2011
Abstract: The book presents theories of mass communication, including the theoretical foundations, developments, debates and future trends of mass communication, focusing on the social, cultural and operational edges of information communication.
URI: http://thuvienso.thanglong.edu.vn//handle/TLU/14358
Appears in CollectionsLogistics - Truyền thông đa phương tiện
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