Item Infomation

Full metadata record
DC FieldValueLanguage
dc.contributorEverett, Heidi L-
dc.contributor.authorTowner, Emil B-
dc.date.accessioned2024-03-11T08:14:47Z-
dc.date.available2024-03-11T08:14:47Z-
dc.date.issued2023-
dc.identifier.urihttp://thuvienso.thanglong.edu.vn//handle/TLU/9482-
dc.description.abstractThis book is especially beneficial to the following readers:Marketing professionals promoting technical features and benefits of products or services will gain insight into technical communication and how to integrate complex information into promotional efforts.Managers working with writers and designers will learn terminology and principles that will help you evaluate marketing materials and provide detailed feedback.Technical communicators working on marketing projects will gain an understanding of principles and best practices you can integrate with your previous training.Entrepreneurs, non-profit employees, and freelancers who want to develop marketing and promotional materials will gain tips and best practices that you can immediately.vi
dc.format.extent254psvi
dc.language.isoenvi
dc.publisherBusiness Expert Presvi
dc.subjectTechnical Marketing Communicationvi
dc.subjectTruyền thông tiếp thị kỹ thuậtvi
dc.titleTechnical Marketing Communication: A Guide to Writing, Design, and Deliveryvi
dc.typeSách/Bookvi
Appears in Collections1-Kinh tế - Quản lý

Files in This Item: