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  • Book


  • Authors: Jay Heizer (2016)

  • This book presents a broad introduction to the field of operations in a realistic and practical manner, while offering the largest and most diverse collection of issues on the market. Problems found in the Twelfth Edition contain ample support-found in the book's solved-problems and worked examples-to help readers better understand concepts important to today's operations management professionals.

  • Book


  • Authors: Cecil Bozarth (2016)

  • The Fourth Edition contains updated chapter content and thorough coverage of analytical tools and techniques that apply to Operations and Supply Chain Management. Introduction to Operations and Supply Chain Management explores two essential, introductory business subjects in an interesting and relatable manner by providing students with real world examples and easy-to-understand material.

  • Book


  • Authors: David A. DeCenzo (2016)

  • The authors provide a strong foundation of essential elements of Human Resource Management as well as a clear understanding of how Human Resource Management links with business strategy. Through practical applications, the authors illustrate the importance of employees on every level of the organization, helping students understand HRM elements such as recruitment, training, motivation, retention, safety, the legal environment, and how they support successful business strategies.

  • Book


  • Authors: David L. Mothersbaugh (2016)

  • Consumer Behavior: Building Marketing Strategy builds on theory to provide students with a usable, strategic understanding of consumer behavior that acknowledges recent changes in internal and external influences, global marketing environments, and the discipline overall. Updated with strategy-based examples from an author team with a deep understanding of each principle's business applications, current and classic examples of both text and visual advertisements throughout the text will serve to engage students and bring the material to life. The 13th edition of Mothersbaugh/Hawkins is tech-forward in both format and content, featuring the addition of Connect's robust digital suite, including SmartBook and other assignable interactives to help students learn, apply, and expand upon ...

  • Sách/Book


  • Authors: Jay Heizer (2016)

  • For courses in Operations Management. A broad, practical introduction to operations, reinforced with an extensive collection of practice problems Operations Management: Sustainability and Supply Chain Management presents a broad introduction to the field of operations in a realistic and practical manner, while offering the largest and most diverse collection of issues on the market. Problems found in the Twelfth Edition contain ample support-found in the book's solved-problems and worked examples-to help readers better understand concepts important to today's operations management professionals.

  • Sách/Book


  • Authors: Gary Dessler (2016)

  • For introductory courses in Human Resource Management.Foundations in Management Beyond the HR Department Fundamentals of Human Resources Management supports human resources training for all students of management--not just HR managers. The text presents a wide range of HR topics within a single semester of material, and a wealth of functional examples and applications. Fundamentals is also the first text of its kind to make talent management processes...

  • Sách/Book


  • Authors: Raymond Noe (2016)

  • The Second Canadian edition focuses on the three challenges facing companies today – sustainability, technology and globalization. Strategic Human Resource Management, brings these three challenges to life by highlighting real-world examples pertaining to these issues and relating it to the concepts within the chapter. Additionally the text draws from the diverse research, teaching, work, and consulting experiences of the authors and emphasizes how the HRM function, and the management of human resources, can help companies gain a competitive advantage.

  • Sách/Book


  • Authors: Raymond Andrew Noe (2016)

  • Human Resource Management: Gaining a Competitive Advantage was developed to teach students how to strategically overcome challenges within organizations, and gain a competitive advantage for their companies. Its author's teamwork, diverse research, teaching, and consulting experience delivers a learning program strong is depth and breadth, and current in research and practice simply not found in other products.