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  • Sách/Book


  • Authors: Chad Anderson (2023)

  • The Space Economy summarizes the events that have opened the space economy with an eye toward the trillion-dollar investment opportunity they have created. From current opportunities for entrepreneurs and investors in geospatial technology and satellite communications to emerging markets in commercial spaceflight and tourism, the book explains where and how to participate in the markets of the future.

  • Sách/Book


  • Authors: Robert Chen (2022)

  • "In this book Chen offers guidance to "knowledge professionals" on how to sell their ideas and expertise. Knowledge professionals include investment bankers, consultants, lawyers, accountants, scientists, and anyone else who needs to develop business by selling a service. The content will be supported by his experience and supplemented by scientific research. The book will be divided into 3 main sections: Mindset, Strategy & Tactics, and Measuring Success."

  • Sách/Book


  • Authors: Mark Horstman (2023)

  • The Effective Manager is written for every manager, at every level. It focuses on what you can do now, today, with your team members, to improve their performance and get better results and retention. And this second edition will feature updates to some of the existing content and will also feature new chapters that cover topics like: how to deal with the challenges of remote work; how to maintain an effective culture in a WFH or hybrid office culture; how to lead with empathy and compassion, and much more

  • Sách/Book


  • Authors: Šárka Zapletalová; Halina Starzyczná (2023)

  • This book is intended for general readers and professionals interested in companies strategic orientation in connection with their online format and building and strengthening customer loyalty. In this regard, their business strategies are not considered in their full scope and complexity; instead, the book focuses more narrowly on the relationship between business strategy, buying behavior and customer loyalty

  • Sách/Book


  • Authors: Michael Kleinaltenkamp (2023)

  • This book provides a clear understanding of CSM for practitioners based on comprehensibly prepared knowledge from practical and scientific resources. The book can be used as a practical guide to learn about CSM process and the roles, necessary capabilities, and expectations toward customer success managers. Furthermore, it also shows how CSM differs from and, at the same time, relates to existing customer-related management concepts such as value-based selling, key account management and customer relationship management.

  • Sách/Book


  • Authors: Mark Koyama (2022)

  • The authors dive into the many theories of why modern economic growth happened when and where it did. They discuss recently advanced theories rooted in geography, politics, culture, demography, and colonialism. Pieces of each of these theories help explain key events on the path to modern riches.