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Results 2441-2450 of 3082 (Search time: 0.087 seconds).
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  • Sách/Book

  • Intermediate microeconomics : a modern approach

    • Authors: Hal R. Varian (2010)

  • For over 20 years Hal Varian's Intermediate Microeconomics has given students the most current and complete coverage of intermediate microeconomics at an appropriate mathematical level. The Eighth Edition includes contemporary case studies, examples and coverage of the current economic crisis-all in focused, lecture-length chapters. This book is also supported by Aplia, an unparalleled interactive web resource for economics students
  • Sách/Book

  • Strategic people management and development : theory and practice

    • Authors: Gary Rees; Raymond French (2023)

  • This book also includes discussion of organisation development and how high-performance work practices drive positive organisational and employee outcomes. This book also includes practical advice on key HR activities including recruitment, job design,and reward. Fully updated throughout, this book includes case studies to help students see how the theory applies in practice, reflective practice activities to help them think critically about the content and self-test their learning progress as well as 'explore further' boxes to encourage wider reading. Online resources include an instructor's manual, lecture slides, and sample essay questions
  • Sách/Book

  • Supply chain and logistics management : an integrated approach

    • Authors: Rajat K. Baisya. (2024)

  • "This textbook discusses supply chain management and provides comprehensive overview of all the key activities and issues of supply chain and logistics functions as an integrated discipline. Taking a comprehensive approach, it reviews end to end supply chain management from procurement to production to warehousing, distribution and customer service. It explores how each interface can be managed with an ultimate objective of providing superior customer experience to ensure satisfaction at least cost while delivering incremental value in a competitive environment. This volume guides on designing effective development and management of the supply chain network, which is an invaluable source of sustainable, competitive advantage in today's turbulent global marketplace; Examines the comp...
  • Sách/Book

  • Business Meeting & Event Planning For Dummies

    • Authors: Susan Friedmann (2023)

  • It's a whole new world out there. With so many companies, big and small, electing to move to virtual or hybrid operating models, meetings have arguably become more important than ever as the primary way teams communicate day-to-day. But how do you maximize engagement when a screen sits between you and your coworkers? In Business Meeting & Event Planning For Dummies, expert author Susan Friedmann shares her tips and insider tricks for navigating virtual and hybrid gatherings without missing a beat. Armed with top-notch guidance and insider tips from Dummies, you'll be able to streamline meetings to maximize efficiency and save money - on or offline
  • Sách/Book

  • Machine learning for economics and finance in TensorFlow 2: deep learning models for research and industry

    • Authors: Isaiah Hull (2021)

  • This book is structured to teach through a sequence of complete examples, each framed in terms of a specific economic problem of interest or topic. Otherwise complicated content is then distilled into accessible examples, so you can use TensorFlow to solve workhorse models in economics and finance. You will: Define, train, and evaluate machine learning models in TensorFlow 2 Apply fundamental concepts in machine learning, such as deep learning and natural language processing, to economic and financial problems Solve workhorse models in economics and finance
  • Sách/Book

  • Digital marketing trends and prospects : develop an effective digital marketing strategy with SEO, SEM, PPC, digital display ads & email marketing techniques

    • Authors: Shakti Kundu (2021)

  • The book starts with the basic concepts of Marketing, benefits & opportunity of Digital Marketing and its usage in various domains of business. You will learn how to work with SEO, E-mail Marketing and Digital Display Advertising. The book will then cover the key metrics of SMM & Mobile marketing and Web analytics. This book not only focusses on Digital Marketing but also covers many real-world examples based on the latest Marketing strategies or techniques in Digital Marketing. Key Features - Understand the basics terminologies in Digital Marketing - Understand the impact of Search Engine Optimization (SEO) on online business - Identify important elements of E-mail marketing and its applicability in the digital world - Get familiar with Mobile marketing and Web analytics tools
  • Sách/Book

  • Lessons in Social Media Marketing 2024

    • Authors: Karen Noil (2023)

  • Lessons in Social Media Marketing 2024 is your all-in-one guide to navigating the ever-changing landscape of social media marketing. Packed with insights, strategies, and real-world examples, it shows you how to optimize your social campaigns, reach new customers, and drive real results for your business.
  • Sách/Book

  • Principles of microeconomics 3e

    • Authors: David Shapiro (2022)

  • Principles of Microeconomics 3e covers the scope and sequence of most one semester introductory microeconomics courses. The third edition takes a balanced approach to the theory and application of microeconomics concepts. The text uses conversational language and ample illustrations to explore economic theories, and provides a wide array of examples using both fictional and real-world applications. The third edition has been carefully and thoroughly updated to reflect recent developments, as well as to provide a deeper background in diverse contributors and their impacts on economic thought and analysis. For example, the third edition highlights the research and views of a broader group of economists."--OpenStax