Business Communication

Abstract

The text continues to stress a balanced approach to communication by includingcoverage of correspondence, proposals and special reports, visual aids, teamwork andcollaboration, interpersonal communication, listening and nonverbal messages,presentation skills, and employment communication. Communication technology,multicultural and global communication, business ethics, and teamwork are coveredin specific chapters and also integrated in content and applications throughout the text.You will find that the seventh edition maintains a solid focus on basic fundamentalsof business communication in areas such as grammar, punctuation, capitalization,reference citations, frequently misused words, and principles of writing and speak-ing. The Writer’s Workshop at the end of each chapter reviews these basic principlesin a building-block structure that reinforces basic skills and increases in difficulty asstudents progress through parts of the book.As in previous editions