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dc.contributor.authorMellahi, Kamel-
dc.date.accessioned2025-04-05T07:49:16Z-
dc.date.available2025-04-05T07:49:16Z-
dc.date.issued2021-
dc.identifier.urihttp://thuvienso.thanglong.edu.vn//handle/TLU/12922-
dc.description.abstractIt lays out how the classic principles of international competitive strategy are transformed in today's markets, in great part due to digitalization, and provides suggestions on how MNEs can develop international business strategies to respond to these transformations. The implications of these discussions for strategy and practice are becoming ever more profound. This Handbook will prove a valuable resource for both international business scholars and practitioners.vi
dc.format.extent500 pagesvi
dc.language.isoenvi
dc.publisherOxford University Pressvi
dc.subjectInternational business enterprisesvi
dc.subjectStrategic planningvi
dc.subjectDoanh nghiệp kinh doanh quốc tếvi
dc.subjectLập kế hoạch chiến lượcvi
dc.titleThe Oxford handbook of international business strategyvi
dc.typeSách/Bookvi
Appears in Collections1-Kinh tế - Quản lý

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