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Full metadata record
DC Field | Value | Language |
---|---|---|
dc.contributor.author | Johne, Jane | - |
dc.date.accessioned | 2024-08-24T03:22:20Z | - |
dc.date.available | 2024-08-24T03:22:20Z | - |
dc.date.issued | 2023 | - |
dc.identifier.uri | http://thuvienso.thanglong.edu.vn//handle/TLU/10764 | - |
dc.description.abstract | This book has the overarching goal to examine the impact of influencer marketing on consumer behavior and the resulting business success. | vi |
dc.format.extent | 252ps | vi |
dc.language.iso | en | vi |
dc.publisher | Springer | vi |
dc.subject | Marketing | vi |
dc.subject | Tiếp thị | vi |
dc.title | Effectiveness of Influencer Marketing | vi |
dc.type | Sách/Book | vi |
Appears in Collections | 1-Kinh tế - Quản lý |
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