Item Infomation
Title: | Game Theory - Successful Negotiation in Purchasing: Requirements, Incentives and Award |
Authors: | Pfeiffer, Christoph |
Keywords: | Negotiation; Đàm phán |
Issue Date: | 2023 |
Publisher: | Springer |
Abstract: | The book is therefore not only aimed at buyers. Auctions in procurement and the underlying game-theoretical principles also play an equally significant role for sellers.Applied game theory in purchasing has become an important tool in many companies for systematically achieving success in negotiations. The central building block of game-theoretically optimized awards are purchasing auctions. A basic knowledge of auctions and game theory is therefore particularly important for purchasers. |
URI: | http://thuvienso.thanglong.edu.vn//handle/TLU/10201 |
Appears in Collections | 1-Kinh tế - Quản lý |
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