BookAuthors: Veal, Anthony James (2018)
Coverage of both qualitative and quantitative research methods, ensuring a balanced approach to data collection and analysis
- Practical guidance on conducting research and writing reports, showing the ‘how’ as well as the ‘what’
- Detailed coverage of the development of conceptual frameworks for research, research design, analytical methods and the composition of research reports, providing everything required to conduct a research project
- International case studies and extensive examples from the leisure and tourism literature
- Questions, exercises and further reading for each chapter
Extensive web-based support materials