Browsing by Author Tidd, Joseph

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  • TVS.005459_TT_John R. Bessant_ Joseph Tidd - Managing innovation _ integrating technological, market and organizational change-Wiley (2021).pdf.jpg
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  • Authors: Tidd, Joseph (2021)

  • Innovative firms outperform, in both employment and sales, firms that fail to innovate [1]. We know that those organizations that are consistently successful at managing innovation outperform their peers in terms of growth, financial performance, and employment and that the broader social benefits of innovation are even greater [2]. However, managing innovation is not easy or automatic