Browsing by Author Shakti Kundu

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  • TVS.006392_Digital Marketing Trends and Prospects Develop an effective Digital Marketing strategy with SEO, SEM, PPC, Digital Display Ads... (Kundu, D-GT.pdf.jpg
  • Sách/Book


  • Authors: Shakti Kundu (2021)

  • The book starts with the basic concepts of Marketing, benefits & opportunity of Digital Marketing and its usage in various domains of business. You will learn how to work with SEO, E-mail Marketing and Digital Display Advertising. The book will then cover the key metrics of SMM & Mobile marketing and Web analytics. This book not only focusses on Digital Marketing but also covers many real-world examples based on the latest Marketing strategies or techniques in Digital Marketing. Key Features - Understand the basics terminologies in Digital Marketing - Understand the impact of Search Engine Optimization (SEO) on online business - Identify important elements of E-mail marketing and its ...