Item Infomation
Full metadata record
| DC Field | Value | Language |
|---|---|---|
| dc.contributor.author | Nigel Evans | - |
| dc.date.accessioned | 2022-05-30T07:07:41Z | - |
| dc.date.available | 2022-05-30T07:07:41Z | - |
| dc.date.issued | 2003 | - |
| dc.identifier.uri | https://thuvienso.thanglong.edu.vn/handle/TLU/3716 | - |
| dc.description.abstract | * Specifically written for the travel and tourism industry with strategic management applications and theory * Brings theory to life with industry-based case studies from Airtours, Marriott and Thomas Cook to enhance learning and understanding * Well rounded book which covers the contemporary strategic issues affecting travel and tourism organizations, such as cruising and 'all-inclusive' holidays | vi_VN |
| dc.language.iso | en | vi_VN |
| dc.publisher | Burlington: Butterworth-Heinemann | vi_VN |
| dc.subject | Du lịch | Lữ hành | vi_VN |
| dc.title | Strategic Management for Travel and Tourism | vi_VN |
| dc.type | Book | vi_VN |
| Appears in Collections | Thanh nhạc, du lịch, việt nam học | |
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